About Me

I'm Emily, a Product Manager with 5+ years experience driving growth and building 0 to 1 products.

Based in Tokyo, I'm passionate about creating value and an impactful user experience.

I’m a Senior Product Manager at Circles, a global SaaS telecom company, headquartered in Singapore. I am currently working with our Japanese client to develop and execute an engagement-led monetization strategy. In the past, I've worked to improve acquisition, retention and monetization, and have also successfully shipped 2 products from 0 to 1, ranging from $200K - $2M ARR. Click below to see my full CV.

Data Analysis Problem-solving

Storytelling Communication

Strategic Road-mapping
User Research GTM Strategy

Experimentation End-to-end delivery

See my full CV

Recent Blog Posts

Jetpac Part 1: Creating a $2M business in 1 year

Back in 2016, Circles was Singapore’s first digital MVNO disrupting the traditional telco industry that had long been dominated by its...

Jetpac Part 2: Creating a $2M business in 1 year

We achieved tremendous growth within the first 3 months of launch, acquiring 10K users in the same period. With such promising results,...

Innovation Engine: A engagement-led monetization strategy

First, read all about the success of Innovation Engine here . This post will give a peek into the BTS :) The success of Jetpac birthed...

I'm Emily, a Product Manager with 5+ years experience driving growth and building 0 to 1 products. Based in Tokyo, I'm passionate about creating value and an impactful user experience.

About me

Recent Blog Posts

Jetpac Part 1: Creating a $2M business in 1 year

Jetpac Part 2: Creating a $2M business in 1 year

Innovation Engine: A engagement-led monetization strategy

I'm Emily, a Product Manager with 5+ years experience driving growth and building 0 to 1 products.

Based in Tokyo, I'm passionate about creating value and an impactful user experience.